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Insight and hard data on UK consumer trends

How are UK consumers’ finances going to affect your business?

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Latest Insights

In-depth understanding of the latest UK retail and consumer trends

In miserable May everyone looked to escape

So-called “awful April” with skyrocketing bills for water, energy, council tax and broadband wasn’t as bad as forecast, with spending boosted by the shift of Easter weekend into April. Led by a boom in spending on the home, above all DIY and electrical, and boosted by sunny weather, it belied its name. While it looked like a spending upturn was finally under way, last month – “miserable” May? – proved a let down. Retail sales according to the British Retail Consortium were up just 1%, led by food, with fashion and big ticket items falling back. Barclays gave a similar […]

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Could peak savings bode well for spending in 2025?

Let’s be frank, 2024 was a dismal year for UK consumer spending. It grew by a miserly 1.9%, way below the 6.6% rise in household income. The culprit for this situation was British households’ savings binge, which led to them stuffing an extra £96bn into ISAs, savings accounts and other means of storing money. Despite saving money on slightly cheaper home energy and petrol, large chunks of retail, in particular fashion and home goods, were effectively in recession. The impact of this saving habit has been huge. The extra money set aside has reduced consumer spend growth by 7 percentage […]

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Featured Resources

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UK retail: weathering the cost of living crisis

As the UK retail sector toughs it out during the cost of living crisis, what are the winning strategies? Which consumers will be less affected and how can retailers make the most of their spending power?

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Joules: What went wrong and can it be fixed?

A series of mis-steps and the Pandemic put a huge hole in Joules’s profitability, ending up with its purchase by Next. Can it bounce back to the success it had before?

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M&S: Is bringing in brands the right strategy?

Marks & Spencer is looking to broaden its appeal to fashion consumers by bringing in outside labels in both clothing and footwear. A winning strategy or a slippery slope that will erode its own brand appeal?

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Featured Reports

Dive into consumer and market trends with groundbreaking research

UK Consumer Spending Outlook 2024

Rising mortgage interest and tax payments are hitting younger households hard. But older consumers are seeing buoyant incomes. So how can retailers and brands make the most of this situation?

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UK Retail Outlook Spring 2023

Find out what is driving the growth of the UK’s ‘experience’ economy. Who is leading its growth? Is it at the expense of retail sale of goods? What is its future potential? What are the winning strategies for making money out of it?

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How ConsumerCast can help your business

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How’s the consumer economy going to affect my business?

ConsumerCast allows you to understand what’s really happening to your customers’ household finances and how they’re likely to respond to changing economic circumstances. It also gives you insight into shifts in spending patterns of different demographics and helps you spot emerging consumer opportunities for your business.

The research is based on an entirely new way of combining existing government income and expenditure data, including the Family Spending report, which covers at least 5,000 households each year, and the United Kingdom National Accounts.

FIND OUT ABOUT WHAT CONSUMERCAST CAN OFFER YOU BY GOING TO THE REPORTS PAGE ABOVE

Simplicity

Complex economic trends made easy to understand

Relevance

Explaining how changing consumer spending and income will affect your business

Experience

20 years' experience covering the evolution of the consumer economy

Insight

Providing understanding you can use to guide your business

What people say about ConsumerCast

Testimonials from the industry about ConsumerCast.

“ConsumerCast’s research helps me understand what’s really driving changing spending habits”

DIRECTOR

- Fashion marketing agency

“Your angle and insights are interesting and may be useful to many industry participants”

HEAD OF RESEARCH

- Independent investment group

“This research gives vital strategic understanding of UK households’ finances and spending patterns”

SENIOR EXECUTIVE

- Global consumer research group

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